Video is a great way to get the attention of home buyers online AND show off your marketing skills to potential sellers. Today, you can capture high-quality video any time, anywhere, even on your smartphone. But remember, videos between one and two minutes long are best to keep your audiences attention! Tell a story Buyers want more than a virtual tour...they want the story beyond the front door. People need to feel a connection before they decide to purchase, and its your job to give that home character and to bring the neighborhood to life. So, shoot video of the homes unique attributes and take your audience on a virtual stroll around the block and through the center of town. Share your story With more than 3 billion views daily, YouTube is an excellent place to share your content. Setting up your own branded channel on YouTube will help you attract and connect with potential customers. Also, remember to update your channel with links to your website and social pages so viewers can find your listings and get in touch with you. Promote your Video More than 1 in 4 people watch online videos daily, and its up to you to make sure your video is one of them. Its easy to quickly optimize your "searchability." First, make sure to use keywords in the title. Search engines like Google use video titles to identify and pull content, so including the word "video" is a great place to start. Next, make sure your video description is detailed and full of keywords. After the title <b>...<b>
Video Marketing Publisher at Robin Carlisle Communications
Robin Carlisle earned her BA in Communications with Concentrations in Corporate Video, Instructional Technology, and Adult Learning at Mercer University / Atlanta. She taught English, Writing, Public Speaking, and ESL in USA and Republic of Georgia schools.